Evil sludge company and trademark-trolls, Monster Energy, bully a maker of a children’s storybook. They threatened to set their lawyers on the author of Albert and the Amazing Pillow Monsters, and have seemingly prevented him from publishing more such books.

Many readers of this blog are experts and historians of horror art and metal music. As such does anyone out know of any “prior art” on the Monster Energy “claw” logo + the word “Monster”, which would help invalidate such claims? The company began 2002, and I can’t believe there isn’t some sort of “prior art” on some old heavy metal album cover, videogame, or even a pulp magazine cover.


Update: I’ve already found Monster manual (1994). I’d imagine this would hold up quite well in court as “prior art” on the matter in relation to books and comics and suchlike.