{"id":5216,"date":"2010-11-11T10:37:29","date_gmt":"2010-11-11T10:37:29","guid":{"rendered":"http:\/\/jurnsearch.wordpress.com\/?p=5216"},"modified":"2010-11-11T10:37:29","modified_gmt":"2010-11-11T10:37:29","slug":"googles-death-throes","status":"publish","type":"post","link":"https:\/\/jurn.link\/jurnsearch\/index.php\/2010\/11\/11\/googles-death-throes\/","title":{"rendered":"Google’s death throes?"},"content":{"rendered":"

PC Mag<\/em>‘s pundit John C. Dvorak calls it today<\/a>…<\/p>\n

“You can see the beginnings of Google’s ruin already … the recent and more aggressive changes have been terrible … It doesn’t take a genius to see that Google is beginning to make huge judgement errors.”<\/p><\/blockquote>\n

Much as I love Google, I’ll admit to a similar uneasiness in recent months. Wild and often silly experimentation with the core search results appears to be a product of chasing “the dumb market”. It’s also possibly a reaction to the apparent lack of innovation in search itself — exemplified by what seems to be the obvious failure<\/a> (*<\/sup>)of Google Caffeine to suppress spammy search results and SEO spivvery. I’d wonder if yesterday’s global 10% pay rises at Google, aimed at stemming the outflow of people from the company, might be linked to this sense of failure?<\/p>\n

Perhaps better to split the basic search almost in two, via the configuration options. Give people who don’t want to switch to a Firefox\/GreaseMonkey\/scripts solution a single tick box in the Google Options dashboard that says, in as many words…<\/p>\n

“I not a drooling idiot, please take all<\/em> the silly training wheels off.”<\/p><\/blockquote>\n

Google also needs to invest far more heavily in free high-quality online training in how<\/em> to search effectively. And to push it into schools at the junior level under the rubric of ‘search literacy’.<\/p>\n

More commentary on the Dvorak article at Beyond Search<\/em><\/a>. He thinks the article harsh, but concludes… <\/p>\n

“What’s unfolding now is little more than visible signs that a systemic problem is disrupting functions. … The digital Black Death has taken root.”<\/p><\/blockquote>\n

\n

* “Some 22.4% of Google searches done since June [2010] produced malicious URLs, typically leading to fake antivirus sites or malware-laden downloads as part of the top 100 search results, according to the Websense 2010 Threat Report<\/em> published Tuesday”<\/p>\n","protected":false},"excerpt":{"rendered":"

PC Mag‘s pundit John C. Dvorak calls it today… “You can see the beginnings of Google’s ruin already … the …<\/p>\n

Continue reading →<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[9,10,16],"tags":[],"class_list":["post-5216","post","type-post","status-publish","format-standard","hentry","category-jurns-google-watch","category-my-general-observations","category-spotted-in-the-news"],"_links":{"self":[{"href":"https:\/\/jurn.link\/jurnsearch\/index.php\/wp-json\/wp\/v2\/posts\/5216","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/jurn.link\/jurnsearch\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/jurn.link\/jurnsearch\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/jurn.link\/jurnsearch\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/jurn.link\/jurnsearch\/index.php\/wp-json\/wp\/v2\/comments?post=5216"}],"version-history":[{"count":0,"href":"https:\/\/jurn.link\/jurnsearch\/index.php\/wp-json\/wp\/v2\/posts\/5216\/revisions"}],"wp:attachment":[{"href":"https:\/\/jurn.link\/jurnsearch\/index.php\/wp-json\/wp\/v2\/media?parent=5216"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/jurn.link\/jurnsearch\/index.php\/wp-json\/wp\/v2\/categories?post=5216"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/jurn.link\/jurnsearch\/index.php\/wp-json\/wp\/v2\/tags?post=5216"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}