{"id":18013,"date":"2016-11-04T17:24:31","date_gmt":"2016-11-04T16:24:31","guid":{"rendered":"https:\/\/jurnsearch.wordpress.com\/?p=18013"},"modified":"2016-11-04T17:24:31","modified_gmt":"2016-11-04T16:24:31","slug":"telegraph-paywall-re-built-content-now-mostly-free","status":"publish","type":"post","link":"https:\/\/jurn.link\/jurnsearch\/index.php\/2016\/11\/04\/telegraph-paywall-re-built-content-now-mostly-free\/","title":{"rendered":"Telegraph paywall re-built, content now mostly free"},"content":{"rendered":"

Good news, London’s venerable newspaper The Daily Telegraph<\/em> has dropped its easily-sidetepped metered paywall, and is now going for a hybrid approach. Previously a reader had 20 free articles a month, then the paywall descended. With the new system there’s a 20% premium \/ 80% free split, with premium articles going behind a “hard” paywall. This paid-for premium content is described as the “most unique, in-depth and insightful journalism” and \u201cinterviews, opinion pieces, features and some of your favourite Telegraph<\/em> writers\u201d.<\/p>\n

It’s difficult to get at what the new subscription tiers offer, as they’re hidden behind a “30-days free” offer page that demands your details first. But NiemanLab reports that the lowest level of \u00a32 (about $2.80 US) per week will get plain Web browser access to premium stories, with more expensive options offering scanned ‘paper newspaper’ facsimiles and swoosh-y interactive tablet editions. So about $10-$12 a month for basic premium access. No details about payment options — can British users pay via PayPal and in dollars, or is it ‘Credit Cards Only’? I get paid in $s these days, via PayPal. So dollars are my cheapest and most convenient option, even though I’m in the UK.<\/p>\n

I suspect that there will be some bonuses flying back to a journalist whose article gets snaffled by a sub-editor for the ‘premium’ category, but the “hard” paywall content — presumably only very minimally exposed to the open Web — should help to prevent any rush-to-clickbait tendencies among the paper’s journalists. That’s an interesting way around the click-bait problem at newspapers, if it works. The Telegraph<\/em> is apparently profitable to the tune of \u00a350m a year, so it can afford to take a few risks and try things out.<\/p>\n

Personally I’d be inclined to pay a premium Web subscription if I could bin the tablet-tastic thin-column layout, and instead get a layout that actually fits a widescreen desktop monitor. This is what the Business section looks like to me in Firefox after I’ve cleaned it up with Element Hiding Helper…<\/p>\n

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Good news, London’s venerable newspaper The Daily Telegraph has dropped its easily-sidetepped metered paywall, and is now going for a …<\/p>\n

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